Consider This

Are you valuable to your employer?

Every employee must add value to their company’s bottom line. For some, it could be the ideas that you contribute, your likeability factor or your work ethic. But most likely it’s purely adding to the bottom line. This is especially true in small businesses. This blog post from Just Sell discusses questions you [...]

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Presenting Your Case

Entrepreneurs and sales people often use slide presentations when pitching to potential customers. This blog post on slide presentations for fundraising gave great advice on these: Keep your slide presentations to six slides. People are less likely to miss out on important details. Make your most important points and be creative [...]

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Getting Referrals and Recommendations

You know you offer a great service, but do your customers think so? Are they spreading the word about your superb customer service or your outstanding products? People are much more likely to use a service or a buy product if it is recommended by someone they trust. Also, the internet has [...]

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Working from Home

We have talked about managing workers that are not in the office, but with “virtual” offices on the rise, it’s likely that many managers are also working from home. Working from home is still new to a lot of people and while it does sound relaxing in a way, its presents a lot of [...]

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Hiring Employees Using LinkedIn

Previously, we had discussed using LinkedIn to network and find new jobs, clients, etc, but what about using LinkedIn to hire employees? LinkedIn boasts over 60 million professional profiles spanning 200 countries. As far professional social networking goes, it is THE place to be seen! Here are some tips on using LinkedIn as [...]

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Long Live To-Do Lists!

A few weeks ago, we talked about Time Management tips. A favorite time management device is, of course, The To-Do List! It’s a great feeling when you create a To-Do List and you cross off a task that has been completed. There are many online To-Do lists such as Remember the Milk [...]

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Starbucks: A Digital Media Success

Emily Bryson York from AdvertisingAge wrote a great article on Starbucks’ success in the Digital Media world. Not only do they use Facebook and Twitter to engage their customer base, they also created a website, MyStarbucksIdea.com, which encourages Starbucks’ customers to submit ideas for products, promotions, etc. As of today, the site has [...]

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Twitter Tips

We’ve talked about Facebook, but Twitter is also a Big Dog in the world of Social Media. Twitter is an instant messaging site that was originally meant for individuals, but businesses started honing the power of Twitter as a way to reach out to current and potential customers. Dell, Whole Foods, Southwest [...]

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Back it up!

In this day and age, we are using many outside hosting services to store documents, files, information, etc. These web-based tools are great, especially for collaboration, but what happens if the company hosting your valuable information goes under? What if something on their end causes you to lose your files? We [...]

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Online Reputation Management 201

In our previous post, we discussed monitoring your company’s online reputation, but what do you do when your online reputation has become compromised? Here are some suggestions:
Catch the Problem
Amy, who now works for The Results Company, worked for an online company that had a customer forum. They could usually spot problems that [...]

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