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IT Business Solutions Target Federal Deficit

The Technology CEO council took to Washington this past week to bring IT business solutions proposals which might provide relief to the Federal Deficit. Samuel Palmisano (CEO, IBM) and Michael Dell (CEO, Dell) collaborated on a Politico.com opinion page last week that described how they propose to streamline and update the Federal Government with the [...]

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Does Wi-Fi on Airplanes Mark the end of an era?

With prohibited cell phone use and a lack of internet access, airplanes used to be the one place where we were truly forced to disconnect. Being on an airplane meant that no one could call you with last minute projects and you couldn’t be expected to respond to emails immediately. Even if for a few [...]

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Coworking spaces in NC

I came across this blog post about coworking spaces in New York City recently. Co-working spaces are exactly what they sound like, shared work spaces. They are occupied by multiple companies so they can share resources. People can pay by the day or by the month and get internet access, office supplies, desks, chairs and [...]

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Social Media Users Are More Likely to Purchase and Promote

A recent study by Chadwick Martin Bail and iModerate Research Technologies has found that consumers engaged in social media are more likely to purchase and promote products. Even more interesting is the fact that more and more people are expecting business to have some kind of digital presence whether it be Facebook or Twitter. With [...]

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Show and Tell: Using Your Smartphone in an Elevator Pitch

We’ve discussed elevator pitches on this blog before, but I recently read this eye-opening article on how smartphones are changing elevator pitches. Smartphones allow us to play videos , visit websites and look at documents. An elevator pitch is supposed to be quick and to the point, but it’s so valuable to have a means [...]

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How Loss Aversion Affects Your Bottom Line

Loss aversion is a psychological term for the human tendency to prefer avoiding a loss rather than acquiring a gain. This article uses an example of someone offering $100 with no strings attached or the chance to win $200 by betting on a coin flip. Most people choose to take the $100 with no strings [...]

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A Matter of Trust

A recent study by Ceridian – a large human resources provider, revealed that trust between employers and employees is deteriorating. Erosion of trust can cause loss of motivation and commitment to your company, so it is important to gain and maintain trust among your employees. Be a Leader Take the lead in spearheading projects, generating [...]

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Cover Letter Advice

With so few jobs out there, hiring managers are getting cover letters and resumes in record numbers. An original cover letter can make your application stand out. A hiring manager can be looking at hundreds of cover letters per day and they probably all start out in a similar way: “Dear Hiring Manager, Please accept [...]

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New Business Card Trend: Quick Response Codes

I recently read another article about how business cards are changing due to technology and found that people have started using Quick Response Codes (QR Codes) on their business cards. QR Codes are 2 dimensional codes that can be scanned using smartphone cameras to upload contact info, photos, MP3s and more. If you have a [...]

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Apple’s Foray into Mobile Marketing: iAd

With all of the noise being made about Apple’s recent “Antennagate” fiasco, people may have overlooked Apple’s recent foray into mobile marketing with the iPhone OS 4: iAd. iAd, a mobile marketing service that works through iPhone’s applications. Like Google’s Adsense, the ads are targeting to specific users using location and interests based on what [...]

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